I had a look a current Regeneration Project. The one that I have chosen to look at is for Brighton Marina. The idea of this Regeneration is to help and improve the Marina, by making the area safer for pedestrians, having more parking which will reduce traffic and a better connection with existing retail areas.
These images on the left and right are part of the advertising of the project. The image on the left is of a map, which shows the area where the project is going to take place. The part that is coloured in green highlights the sections that this project is focusing on. The image on the right is the poster which is advertising the project. By looking at the poster you can see it looks clean and bright. From having the blues it looks fresh and very new, it stands out and looks pretty interesting to people looking at it. I also think that the use of blues instantly makes you think that the project will be taking place by the sea, as it doesn't give any indication in the words that have been put on the poster.
Included on the website that was made for this project, it has a section which shows the proposals of what is going to happen to improve the area. I think that is pretty effective that it has been displayed by using a table, this doesn't look as daunting to read and there is a higher chance that people would take the time to have a look as it isn't text heavy. It is also a clearer way of showing what is going to happen.
The image above is another section from the website. These black and white images show what the parts from the marina, they are focusing on, currently looks like. It looks effective that they have taken the pictures in black and white, this is because it shows these areas/ pictures are old and soon these will be improved and will look different.
On the other hand these images from the website, shows what the area will look once the project has been completed. Compared with the previous pictures, which were in black and white, these images are a lot brighter and look a lot more refreshing and look new.
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